We are living in times when people are increasingly turning online for buying products and services. Therefore, there has been a steady increase in the number of e-commerce platforms being launched. Most e-commerce sites offer a seamless experience to online users, including fast loading times, maximum uptimes, top-notch security, etc. To offer these features, the website needs a website hosting plan that meets the requirements of an online store. While there are various types of hosting services available like Shared Hosting, VPS Server Hosting, Cloud Hosting, Dedicated Server Hosting, etc., most e-commerce sites prefer VPS Hosting for the range of benefits offered by them.
Today, we will look at VPS Hosting and analyze if it is a good option for our growing e-commerce startup. Ensure that you go through this article before you buy VPS Hosting for your e-commerce store.
What is VPS Hosting?
In VPS Hosting, your website resides on a virtual server with complete root access, dedicated resources, and account isolation. The host uses server virtualization techniques to create multiple virtual servers on one physical server. A virtual server is a perfect median between a Dedicated Server and a Shared Hosting Server since it offers a hosting environment like a Dedicated Server at a marginal cost.
VPS Hosting and growing e-commerce websites
Growing e-commerce websites have low-to-medium traffic that is increasing at a steady pace and financial transactions too. VPS Hosting is preferred by most such sites for the reasons mentioned below:
1. Customized hosting environment
The online world is a competitive place with hundreds of e-commerce websites trying to attract online users. Hence, a growing e-commerce site tries to create a memorable user experience by using specific software and/or applications. This needs a hosting server that allows the site owner to install them. While dedicated servers are one option, Virtual Server Hosting offers similar benefits are much lower costs.
2. Isolated virtual servers
In VPS Hosting, the hypervisor ensures that each virtual server is isolated from the others. Hence, unlike in Shared Hosting plans, the performance of one user does not affect the others. Hence, a virtual server works like a Dedicated Server at lower costs.
3. Traffic spike management
As a growing e-commerce website, traffic spikes are common and unpredictable. Since you are trying to attract online buyers, you might run discount campaigns or promotions from time to time. Any such campaign can attract hundreds of users overnight. Also, with search engines and social media platforms driving online traffic, predicting traffic spikes is impossible. Hence, you need a hosting service that offers resource scalability in no time. With VPS Hosting, since each virtual server is isolated with dedicated resources, the host can add resources to your server without any downtime. This makes managing traffic spikes easy.
The following video further explains the benefits of the VPS Hosting architecture for e-commerce websites:
As you can see, VPS Hosting offers benefits that are apt for growing e-commerce websites. However, before you buy VPS Hosting, ensure that you assess your site’s hosting requirements carefully. Remember, you might succeed in attracting an online user to your site but ensuring regular visits would require the user to have a memorable experience. Choose the right hosting plan to ensure that your site performs optimally. Good Luck!